Yesterday, we were pleased to see a couple emails from our friends over at MAXAMINE announcing their acquisition by consulting giant Accenture.
Debbie Pascoe, VP of Client Services for MAXAMINE, shared with me their formal statement, “We are excited about this tremendous opportunity, and believe it will ultimately expand our capacity to deliver compelling value to our customers and partners. Accenture Marketing Sciences shares our unwavering commitment to maximizing the value of digital investments and online operations, and can help us deliver on that promise within the broader context of overall marketing excellence.”
(more…)
OX2 Web Analytics Blog 